For brands & studios
Roblox development, end to end.
Verse Development builds original Roblox experiences and the systems that keep them running — for our own titles, and for brands and studios who want a presence on the platform without assembling a team to get one.
100M+
Players reached
15+
Games worked on
50+
Commissions completed
2M+
Views on social
What we build
Original experiences
A game built to brief, from concept through to a live, supported title. Gameplay, art direction, systems and balance — not a template with a logo on it.
- Concept and game design
- Multiplayer gameplay systems
- Art direction and UI
- Live balance and content updates
Brand activations
A space, an event or a mechanic inside Roblox that people actually want to play. Built to measure, instrumented so you can tell whether it worked.
- Branded worlds and spaces
- Limited-time events
- Wearables and in-world items
- Analytics and reporting
Engineering & infrastructure
The part that decides whether a game survives its own launch: backend systems, live configuration, analytics, tooling and the operations around them.
- Scalable game architecture
- Backend and live configuration
- Analytics pipelines
- Internal tooling and dashboards
Web & digital
Everything around the game — the site, the community platform, the documentation, the admin tooling. This site is our own example of it.
- Marketing sites and landing pages
- Community and creator platforms
- Dashboards and admin tooling
- Documentation systems
How a project runs
Brief
You tell us what you want to exist and why. We ask what success looks like before we ask anything about mechanics.
Scope
We come back with what we would build, what it takes, and what it costs. If the idea does not fit the budget, we say so at this stage rather than halfway through.
Build
Short cycles with something playable early. You see it working long before it is finished, and you can change your mind while changing it is still cheap.
Launch & support
Shipping is the start. Live configuration, analytics and update cadence are designed in from the beginning, not bolted on after the first bad week.
Questions we get asked
- Do you take on client work?
- Yes. Alongside our own titles, Verse Development takes commissions — full games, brand activations, and the engineering and web work around them. We have completed over 50 commissions to date.
- What does a Roblox project cost?
- It depends entirely on scope, and any studio quoting before hearing your brief is guessing. Tell us what you want to exist and roughly what you have to spend, and we will tell you what is achievable within it — including if the honest answer is that it is not.
- How long does a Roblox game take to build?
- A focused brand activation is a different order of work from an original multiplayer title with progression and live operations. We give a timeline as part of scoping, once we know which one we are building.
- Do you work with brands that are new to Roblox?
- Often. Roblox has its own conventions, its own audience expectations and its own moderation rules, and a campaign that ignores them tends to land badly. Part of what you are hiring is knowing that in advance.
- Who owns the work?
- That is agreed in writing before anything starts, and we are comfortable with the client owning the output outright. What we never do is reuse your commissioned work in someone else's project.
- Can you take over a game that already exists?
- Sometimes. It depends on how it was built and what state the code is in. We will look at it and give you a straight answer, including if the honest recommendation is to rebuild rather than inherit.
- Are you hiring?
- Not at the moment. The careers page explains what we look for and how to be in touch for when that changes.
Tell us what you want to exist.
Send the brief, the budget range and the deadline. We will tell you what is achievable inside it — including when the honest answer is that it is not.